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We all know these are challenging times to run a business. Everyone we talk to is working harder than ever. In the nursery and garden center business there is a lot of uncertainty. But I encourage each of you to stop, take a moment, and think about why our industry is so special. We produce and offer people plants that beautify the world. We renew neighborhoods and bring people together. We create the smile after a day of hard work. We make the world a better place!
All of us together, have helped to build the most successful, most trusted plant brand. Proven Winners is a brand that belongs to and benefits all of us. You choose the plants that are best for your climate and clientele. Each plant sold funds the marketing and builds additional demand. The individual mix of Proven Winners plants that you develop gives homeowners the confidence to be successful gardeners.
Together, we’ve all helped to fund over a half a million dollars of breast cancer research. We’ve touched lives and given hope to cancer survivors and their families with the help of a pink hydrangea. The nursery and garden center community has hosted over 300 pink days to raise money and awareness for this important cause.
One plant as a time, the Spring Meadow community of plant geeks has raised more than a half million dollars for horticulture research (HRI) and endowed three horticulture scholarships. Together we are making a difference.
We can be proud of our businesses. They’re a source of good for our families, our employees and their families. They benefit our churches and charities and help our communities to build schools and libraries. Think about all the people that your business touches and the good it does - one plant at a time.
